Seeking a mentor you can trust?

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When life changes, find clarity and move forward.

Sometimes, the career you've built, the business you've grown, or the life you've created no longer feels right. You know something needs to change, but you're not sure what comes next.

You don't need all the answers. You need a better way forward.

After decades of working with business owners, executives, and people navigating life's toughest challenges, I discovered something important: Lasting change doesn't come from someone telling us what to do. It comes from learning to see ourselves, our circumstances, and our choices more clearly.

That's why I developed the Clarity S.H.I.F.T. Method™. Drawing on years of personal experience, professional mentoring, and the study of human transformation, I created a practical approach to help people help themselves.

My purpose is simple: To help you find the clarity, confidence, and courage to navigate life's difficult choices, whether you're changing careers, growing a business, strengthening family relationships, or beginning a new chapter.

A practical approach to helping yourself

The Clarity S.H.I.F.T. Method™ is a five-step self-help process built around Self-Awareness, Higher Understanding, Introspection, Focused Intention, and Transformation.

The method also draws on principles of Dialectical Behavior Therapy (DBT), an evidence-based approach that teaches practical skills for managing emotions, handling stress, improving relationships, and making thoughtful decisions.

DBT emphasizes mindfulness, emotional regulation, distress tolerance, and interpersonal effectiveness. These skills can help us recognize unhelpful patterns, respond rather than react, accept what we cannot control, and make healthier choices when life gets difficult.

This is not therapy. The Clarity S.H.I.F.T. Method™ is an educational, self-directed process for personal growth, not a substitute for professional mental health treatment. Its purpose is to help you develop greater self-awareness, emotional resilience, and confidence in your ability to navigate change.

I don't believe anyone needs another guru telling them how to live. I believe we each have the capacity to discover our own answers. Sometimes, we simply need a trusted guide and a practical process to help us find them.

Change is inevitable. How you respond is your choice.

Find your clarity. Make your shift. Live your life.

Book your one-hour mentoring session by scheduling a time that works best for you using the button below. Each session is $175, satisfaction guaranteed.

  • "Cliff helped me recover from burnout and rediscover clarity, confidence, and peace of mind."

    Ryan Tedeschi

  • “In an era of scammers, grifters, and get-rich-quick schemes, Cliff is a real one. He truly cares about helping people, and he’s really good at what he does."

    Joey Pedicini

  • "After 35 years working with advisors and successful executives, Cliff is still my first call when I need perspective and guidance. His breadth of knowledge and insight is remarkable.”

    Bill O’Herron

  • “Deliverables arrived ahead of schedule, enabling us to accelerate our own client commitments without risk.”

    Recent Client

Head-and-shoulders portrait of Clifford Jones, mentor and strategic guide

About Clifford Jones

I'm a mentor, author, business strategist, and lifelong student of human nature. For more than four decades, I've studied what drives people to succeed, struggle, change, and find meaning in their lives.

My education in economics and international business, along with years in corporate leadership, financial services, entrepreneurship, and executive coaching, taught me a great deal about success. But some of my most valuable lessons came from failure, personal struggles, difficult relationships, and rebuilding my life when things didn't go as planned.

I've experienced the highs of professional achievement and the humbling realities of financial setbacks, personal loss, and starting over. Along the way, I discovered that the greatest obstacles we face are often within ourselves: our fears, beliefs, expectations, and resistance to change.

Those experiences, combined with decades of studying psychology, philosophy, spirituality, and human behavior, led me to develop the Clarity S.H.I.F.T. Method™. What began as a personal process for finding clarity, making wiser choices, and navigating life's challenges evolved into a practical, five-step self-help method I now share with others.

I believe the best mentor doesn't tell people how to live. Instead, a mentor helps them discover their own wisdom, build confidence, and learn to help themselves.

Today, I'm grateful to be a husband, father, and grandfather. I've stepped away from the demands of building businesses to spend more time with family, write, take photos, make art, and explore life's deeper questions.

My purpose is simple: To share what life has taught me so others can navigate change with greater clarity, courage, and ease.

Need competent career guidance?

Shift Yourself, Change Your Career: A Practical Guide for Finding Clarity, Purpose, and Prosperity at Work

by Clifford Jones (Author). Format: Kindle Edition

If you’ve ever felt stuck in a job that no longer fits—or maybe never did—this book is your wake-up call.

Shift Yourself, Change Your Career is a practical, soul-centered guide for professionals who are tired of burnout, confusion, and quiet frustration—and ready to find clarity, purpose, and renewed direction.

Drawing on decades of entrepreneurial experience, mentoring, and coaching, Clifford Jones introduces the Clarity S.H.I.F.T. Method®, a proven five-step framework that helps you align who you are with what you do.

Inside, you’ll discover how to:

✅ Recognize the mental and emotional misalignments draining your motivation
✅ Reconnect with your natural strengths, values, and intuition
✅ Reflect deeply on your story and uncover your next professional chapter
✅ Set clear, courageous intentions for the work and life you want
✅ Take confident, practical steps to build relationships and roles that fit

Whether you’re changing careers, redefining success, or seeking meaning in midlife, this guide helps you realign your outer work with your inner truth.

Short enough to read over a weekend yet powerful enough to change your trajectory, each chapter includes a Shift Exercise that turns insight into real progress.

This isn’t just another career book about résumés or job searches.

It’s about reclaiming yourself—and creating a career that reflects who you truly are.

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